I talk a lot about finding your niche as a Virtual Assistant here at Virtual Assistant Moms. The reason is that it is very important that you narrow down your services so that you can best serve your clients doing what you do best and “mostly” what you like doing. I say mostly because we all know every job has some “boring” tasks.
But the point is, narrow down your services to a specific target market.
Some people get scared to narrow down their services because they do not want to turn down clients. When working for yourself it can be frightening to turn down a client because you don’t know when or if you will find a new client.
But keep this in mind, if you’re busy with clients doing things you don’t enjoy with clients that aren’t in a niche that you respect and enjoy, then you won’t have room for your idea client. By being picky and only working with people you really want to work with, on projects you really want to do, you keep yourself available to those ideal clients.
The interesting thing is that if you do this, you will find that you attract so many more clients that you love, and people will respect you when you turn them down and send them to someone who is a better fit for their business. Surround yourself with other Virtual Assistants in other niches (and even your own niche) and you will discover the wonderful reciprocity that exists in the VA world.
Proud to be a Virtual Assistant? Show the World By Wearing Your VAdala











